Social Media Marketing with Emma Loggins
Excite Creative Studios
Emma Loggins is an entrepreneur and self-proclaimed "geek girl". She runs the Fanbolt site which covers the entertainment industry, as well as, her own marketing firm Excite Creative Studios.
In this episode of Websuasion Conversation, we discuss social media marketing, targeting audiences, SEO ranking, and inbound links.
Introduction
Emma tells us about her formal education and how she got her start building websites.
FanBolt
Emma tells us about starting the FanBolt site and how she got the attention of Warner Brothers.
Building Brands and Businesses
Emma talks to us about using her writing experience to serve her clients.
A Formula for Content
Emma talks about finding a formula for content.
A Long Term Plan for Marketing
Emma tells us about putting the pieces together and formulating a cohesive plan for marketing.
Targeting Different Audiences
Emma Loggins discusses how targeting different audience segments is a significant part of marketing strategy.
Building a Social Media Following
Emma explains how she has grown her social media following.
Effective Social Media Marketing
Emma tells us about finding a niche in social media marketing and shares some best practices.
SEO Ranking
Emma discusses effective SEO marketing and how to improve ranking.
Building Up Inbound Links
Emma explains the benefit of collaborating with bloggers to build up inbound links and form mutually beneficial relationships.
What is Coming Up Next
Emma talks about what is coming in the near future for Excite Creative Studios.
App Developer Checklist
You've been busy building your business, not learning all the ins and outs of application development. There's no reason you should know what it takes to develop a quality, maintainable application and bring it to market. But, before you contract with any firm (including ours), you should understand what is considered the standard. So, we've developed a handy two-page checklist. It will arm you the questions you need to ask before you move forward.
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J. Ryan Williams is president and founder of The Websuasion Group LLC. He has over 20 years of application development experience. Ryan has experienced the challenges of changing technology and growing a business. Having benefited from mentors throughout his career, he now works to mentor others.